The following criteria is used to identify undervalued multifamily properties for acquisition, value optimizations, management and disposition.
Price: Where rent is 30% or less of the median income
Retiring Baby Boomers are scaling down and enjoying maintenance free multifamily living
Multifamily residential apartments
Pitched roof construction preferred
Occupancy above 80% with the exception of properties that require renovation, providing properties are well located and present value-add opportunities
Size and Price: 50+ units in the $4MM – $50MM range
Type: C- to B+ properties located in C- to A areas
Property Vintage: 1970 or newer
Location: Emerging market areas with indicators for strong near and long-term economic growth, including secondary and tertiary markets across the Southeast, Sunbelt and Midwest
The following criteria is used to identify undervalued multifamily properties for acquisition, value optimizations, management and disposition.
Price: Where rent is 30% or less of the median income
Retiring Baby Boomers are scaling down and enjoying maintenance free multifamily living
Multifamily residential apartments
Pitched roof construction preferred
Occupancy above 80% with the exception of properties that require renovation, providing properties are well located and present value-add opportunities
Size and Price: 50+ units in the $4MM – $50MM range
Type: C- to B+ properties located in C- to A areas
Property Vintage: 1970 or newer
Location: Emerging market areas with indicators for strong near and long-term economic growth, including secondary and tertiary markets across the Southeast, Sunbelt and Midwest

People moving in, rather than leaving the area
Jobs being created and moving in rather than lost
Rents and property values rising
Local government dedicated to attracting jobs
Markets starting to absorb oversupply
Through extensive research, we analyze many indicators to identify emerging markets in the US. We start out by performing thorough market research that includes the following areas:
Job Growth Report
Population Growth
Path of Progress Reports
Local Economic Reports & Trends
Chamber of Commerce Reports
And many more factors

People moving in, rather than leaving the area
Jobs being created and moving in rather than lost
Rents and property values rising
Local government dedicated to attracting jobs
Markets starting to absorb oversupply
Through extensive research, we analyze many indicators to identify emerging markets in the US. We start out by performing thorough market research that includes the following areas:
Job Growth Report
Population Growth
Path of Progress Reports
Local Economic Reports & Trends
Chamber of Commerce Reports
And many more factors
Each asset goes through a thorough due diligence process to confirm the physical and legal condition of the property and to support a realistic business plan.
Early in the asset evaluation phase, the debt and equity financing strategy is developed based on a number of factors such as property type, magnitude of renovations, expected hold period and investor objectives. Each asset is typically held 5-10 years depending on its exact business plan.
Asset selection involves a systematic, routine evaluation to identify favorable demand characteristics, i.e., job and population growth, demographic shifts, supply absorption rates and positive local legislation.
Markets with supply constraints receive the most favorable underwriting. Markets with signs of oversupply, such as surplus land, zoning changes and rising building permits, get extra scrutiny.
Each asset goes through a thorough due diligence process to confirm the physical and legal condition of the property and to support a realistic business plan.
Early in the asset evaluation phase, the debt and equity financing strategy is developed based on a number of factors such as property type, magnitude of renovations, expected hold period and investor objectives. Each asset is typically held 5-10 years depending on its exact business plan.
Asset selection involves a systematic, routine evaluation to identify favorable demand characteristics, i.e., job and population growth, demographic shifts, supply absorption rates and positive local legislation.
Markets with supply constraints receive the most favorable underwriting. Markets with signs of oversupply, such as surplus land, zoning changes and rising building permits, get extra scrutiny.

Think of it as a business rather than a building. The more income it generates, the more it is worth. When we purchase an apartment complex, we are looking for specific opportunities to increase the cashflow in different areas. These are called “Value Plays” or “Value Adding Components”.
Mismanagement caused by owner self-managing
Poor supervision of management companies
Deferred maintenance
High vacancies
Below market rents
Some examples of value-add plays we implement at 7Reins Capital:
Improve curb appeal with landscaping, dog parks, carports and other amenities residents value.
Buy properties with rents below market, leaving room to bring rents up to market over time.
Implement a water and sewer bill-back system so residents pay for their actual usage, which can help offset utility expenses.
Improve unit interiors with new paint, appliances, countertops and floors.
Add on-site laundry facilities.
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Think of it as a business rather than a building. The more income it generates, the more it is worth. When we purchase an apartment complex, we are looking for specific opportunities to increase the cashflow in different areas. These are called “Value Plays” or “Value Adding Components”.
Mismanagement caused by owner self-managing
Poor supervision of management companies
Deferred maintenance
High vacancies
Below market rents
Some examples of value-add plays we implement at 7Reins Capital:
Improve curb appeal with landscaping, dog parks, carports and other amenities residents value.
Buy properties with rents below market, leaving room to bring rents up to market over time.
Implement a water and sewer bill-back system so residents pay for their actual usage, which can help offset utility expenses.
Improve unit interiors with new paint, appliances, countertops and floors.
Add on-site laundry facilities.

Would you like to receive text messages from 7Reins Capital?
By submitting, you agree to our Terms and Privacy Policy.
7REINS CAPITAL
Investing in private securities involves substantial risk, including illiquidity and loss of some or all invested capital. Past performance does not guarantee future results. Targeted or projected returns are hypothetical, depend on assumptions, and are not guaranteed. Information about Rule 506(c) offerings on this website may constitute general solicitation. Purchasers in those offerings must be accredited investors, and the issuer must take reasonable steps to verify their status. Any investment is subject to the applicable private placement memorandum, subscription agreement, and related offering documents, including their risks, fees, and transfer restrictions. Consult your own legal, tax, and financial advisers.
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